industry props
The original "Think Different"
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Our 1960s brand slogan, ‘We think differently’, remains inspiring – rooting us in an approach to design that embraces risk and experimentation. This spirit of innovation has led to many of our products being celebrated and collected by leading art and design museums, including MoMA’s permanent collection. But these aren’t museum pieces: we constantly strive to improve.
Architectural Digest
Inside Lenny Kravitz’s Regal Paris Home
Today, AD is welcomed by Lenny Kravitz to tour his regal home in Paris. The superstar musician has loved Paris since he first visited in 1989 but it wasn’t until the early 2000s that he decided it was time to get a place in the city. With a small apartment on the Seine in mind, Kravitz's vision deviated a little when he ended up viewing the grand mansion of Countess Anne d’Ornano. Having started his AD100 studio, Kravitz Design, Lenny spearheaded the design of his home. Soulful elegance was Kravitz’s design philosophy, filling his home with photographs, artwork, and artifacts connecting him to his ancestors and influential figures from throughout his life. However, the true heart and soul of the house lies downstairs in the boiler room Kravitz converted into his own speakeasy-style club. Artwork © Nathaniel Mary Quinn
Architectural Digest
Inside Alicia Keys & Swizz Beatz’s Oceanside Mansion
Today AD brings you to sunny La Jolla, California on the coast of the Pacific Ocean to tour the art-filled, modernist home of superstar couple Alicia Keys and Kasseem Dean (a.k.a. Swizz Beatz.) A stunning cliffside mansion by architectural designer Wallace E. Cunningham, Kasseem had the multi-level "Razor House" as his phone’s screen saver for 8 years, waiting for a day when the stars would align. Once he and his Grammy-award winning wife were able to make it their own, they set out with AD100 designer Kelly Behun to craft a home they now call their literal “Dreamland.” As for the results? “When your screen saver comes to life, it’s unbelievably crazy” says Dean.
Architectural Digest
Bang & Olufsen’s New TV Is a Foldable Work of Art
When the television is being unused, the 77-inch screen is near the ground, almost hidden from a viewer's line of sight as its behind two oak and aluminum covers. In this state, the device is almost at rest near the ground, as it plays music (on top-notch speakers) or, if completely turned off, sits quietly. But when the television is turned on, a sort of metamorphosis occurs in which the front covers fan outward—much like a butterfly opening its wings—and the screen rises to the perfect viewing height.